Mjvs Fashion Services Private Limited

Business Overview

• MJVS Fashion Services Pvt Ltd is the legal entity behind CoutLoot, an Indian social-commerce/reselling platform for small sellers and entrepreneurs, now positioned as "CoutLoot Swipe" — an AI-powered short-form and live video commerce platform.
• Per the official site (coutloot.com): 1.3 million+ registered sellers, 5 million+ products/services listed, 25 million+ customer reach, 200+ generative-AI video templates, live shopping, order/payment management, "0% charges on sales." Recognised as a DPIIT startup. ~16 employees as of 28 March 2024, TheCompanyCheck.

Sector & Classification

E-Commerce / General E-Commerce Platforms; Activity group "G" (Trade), business activity "G2" (Retail Trading). Business Services per Tofler. Specific numeric NIC code not obtained.

Directors & Key Management

Four directors listed (TheCompanyCheck/Falconebiz, partial cross-source agreement): 1. Jasmeet Amrik Singh Thind — Director since April 2016; DIN 07499712 (Falconebiz) 2. Mahima Kaul — Director since April 2016; DIN 07499711 (Falconebiz) 3. Mahendra Kailas Bhoir — Additional Director, appointed 24 Jan 2025; DIN not obtained 4. Donghui Wang — Additional Director, appointed 7 May 2025; DIN not obtained Last AGM: 30 September 2023 (Tofler).

GST Registrations

Not obtained. GSTIN section shown as "locked/premium" on TheCompanyCheck and Tofler; no individual GSTIN page located via knowyourgst.com, findgst.in or mastersindia.co. Home state would be Maharashtra based on registered address, but unconfirmed without a GSTIN record.

Financials

• Two sources give partially conflicting/complementary figures, neither with full detail, both note deeper P&L behind paywall:
• TheCompanyCheck: FY2024 Revenue ₹3.8 crore, +249% YoY growth.
• Falconebiz: FY ending March 2025 — Net Profit +190.59% YoY, Net Profit Margin 7.03%, Return on Equity 7.53%, Debt-to-Equity 0.18, absolute PAT/net worth/borrowings figures locked.
• No EBITDA, net worth, or borrowings figures obtained. Standalone vs consolidated basis not specified by either source, single small entity, likely standalone. Status: partial.

Funding History

• Per Falconebiz, citing brand-level CoutLoot history: Pre-Series A round facilitated by Venture Catalysts (August 2017)
• Reported "$1 million" funding (April 2018). No further/later rounds found. Investor names beyond Venture Catalysts and post-2018 rounds not obtained. Tracxn round-name lookup was attempted but the page returned a 404 — not confirmed via Tracxn.

Loans & Charges

• No registered charges/secured borrowings found with RoC, confirmed — both Tofler and TheCompanyCheck state no charges on record.

Related Parties

• X38 Ai Labs Private Limited flagged by TheCompanyCheck as a related entity via common directorship, director Mahendra Kailas Bhoir sits on both boards. No formal parent-subsidiary relationship disclosed
• Deeper group-structure data locked behind premium reports.

Legal & Compliance

• One case found on Indian Kanoon: "Delhivery Limited vs MJVS Fashion Services Private Limited" — Punjab & Haryana High Court, dated 8 May 2026, presided by Judge Jasgurpreet Singh Puri
• Cites 5 other authorities, not yet cited by later cases. Full order text/outcome not extracted, only case-listing metadata was available via search.

Competitive Landscape

• Indian social-commerce / video-commerce reseller platforms of similar or larger scale: Meesho, large-scale, well-funded unicorn, GlowRoad, mid-scale reseller platform, Shop101, mid-scale, part of Snapdeal group, Mall91, regional social-commerce app, DealShare, larger-scale social commerce/quick-commerce hybrid.
• CoutLoot/MJVS is small-scale relative to these peers, ₹3.8 Cr FY24 revenue vs. much larger peer revenues.

Frequently Asked Questions