Fireants Sourcing Technologies Private Limited

Business Overview

• Trading as "Relso" / "Relso Furniture." A Bengaluru-based B2B furniture manufacturing, design and export startup founded in early 2023 by three IIT-alumni co-founders, Anshul Choubey — Co-Founder & CEO, Abhinav Agarwal, Jaykumar "Jay" Trivedi.
• Positions itself as a "cloud factory for furniture" — a tech-enabled manufacturing/supply-chain platform offering customizable, sustainable furniture, solid wood, marble, metal-alloy pieces: tables, chairs, dining/living-room sets, with low minimum order quantities, targeting the global mid-market and aiming to position India as an export alternative to China.
• Also runs a direct-to-consumer storefront at relsofurniture.com, product collections: Athena, Mocha, Bambos, etc., which per its own "About Us" page is US (Delaware)-facing for retail sales — consistent with a common Indian-manufacturing + US-facing D2C brand structure
• Also listed on Wayfair and Instagram, @relso_furniture. Sources: ipoplatform.com, YNOS, Founderland, Crunchbase snippet, relsofurniture.com — all agree on founders/model
• Confirmed via ≥3 independent sources.

Sector & Classification

CIN embeds NIC/activity code 46493 (wholesale trade group, sub-code for furniture/related goods trade). TheCompanyCheck lists primary industry as "Consumer Electronics & Durables / Furniture manufacturing." Actual trading business (per multiple non-registry sources) is B2B furniture manufacturing, design and export ("cloud factory for furniture"), operating under the brand "Relso" / "Relso Furniture." Note: an IndiaMART listing under the same company name describes an unrelated product mix (fibre optic cable, pharma tablets, steel wire ropes) — this appears to be a directory-listing mismatch/entity confusion and is NOT corroborated by any other source, so it is excluded from the core profile below.

Directors & Key Management

GST Registrations

Primary GSTIN: 29AAFCF3775M1ZZ (Karnataka / Bengaluru Urban) — cited consistently across multiple GST-aggregator search snippets (knowyourgst.com indexing, tenderkart.in, piceapp.com, fnshiftsolutions.com) referencing this CIN; treated as confirmed by aggregation though a direct GSTIN-detail page could not be loaded (knowyourgst returned a server error on direct fetch). PAN embedded in GSTIN: AAFCF3775M. Registration date: ~30 March 2023 (one month after incorporation). Home state: Karnataka. One search snippet noted "2 GST numbers available... under the same CIN" — a second/additional state registration could not be independently verified; status of primary GSTIN reported as "Regular taxpayer," active. Treat secondary GSTIN as not obtained.

Financials

Funding History

Shareholding

• Not obtained — shareholding pattern is behind paywalled/premium sections on both Tofler and TheCompanyCheck
• No shareholder-level breakdown available from any non-registry source either.
• Given the 2023 incorporation, ₹1.2 lakh paid-up capital, and 3 co-founder-directors, likely closely held by the three founders plus the pre-seed investor group, Venture Catalysts, IPV, angels, but this is inference, not a verified figure — flagged as unconfirmed.

Loans & Charges

• One open charge on record: The Hongkong and Shanghai Banking Corporation Limited (HSBC), amount ₹10 lakh (₹0.1 crore), created 21 August 2024, Charge ID 100983681, status Open.
• Confirmed by 2 independent sources, Tofler, TheCompanyCheck, with matching lender, amount, and date.

Related Parties

• Tofler flags one connected entity via a common director: "Functional Paradigms Private Limited", Maharashtra-registered, Active, ₹1.2 lakh paid-up capital, 1 common director, — relationship/nature of link not detailed further
• Treat as partial/unconfirmed.
• No parent, subsidiary, or other group-company disclosure found.
• Note the separate US/Delaware-facing retail operation under the "Relso" brand, relsofurniture.com, — this may be a related but distinct legal entity, e.g., a US C-corp, rather than a direct subsidiary of this Indian Pvt Ltd
• No corporate documentation link between the two was found, so this connection is noted but not confirmed.

Credit Ratings

• None found. No CRISIL/ICRA/CARE rating located for this company or the "Relso" brand — consistent with an early-stage, non-listed, non-bond-issuing startup with only a small secured charge on record.

Legal & Compliance

• No cases found on IndianKanoon for "Fireants Sourcing Technologies" as of this search. No other litigation/regulatory action found in any source checked.

Competitive Landscape

• 1. Doocan — AI-powered B2B platform for on-demand furniture manufacturing/sourcing from India; closest direct model competitor, early-stage/similar scale.
• 2. Wakefit — larger Indian D2C/B2B furniture & mattress manufacturer with own factories, significantly larger scale, well-funded.
• 3. Pepperfry — large Indian furniture marketplace/manufacturing-and-retail platform, much larger scale, later-stage.
• 4. Urban Ladder (Reliance-owned) — established Indian designer-furniture D2C brand (larger scale).
• 5. Furlenco — furniture rental/D2C player with manufacturing tie-ups, larger scale, later-stage.
• 6. Nilkamal — traditional large-scale Indian furniture manufacturer/exporter, much larger, legacy incumbent.
• Note: none of these were explicitly named as "competitors" in the sources checked except Doocan
• #2-6 are named here as the standard comparable set for an Indian B2B/D2C furniture-manufacturing-and-export startup, included for pSEO context — flag as inferred, not source-confirmed peer list.

Frequently Asked Questions

Sources

Tofler (tofler.in) — CIN/identity, directors+DINs, financial ratios, charges; TheCompanyCheck (thecompanycheck.com) — CIN/identity cross-check, directors, charges, related entity; ipoplatform.com — funding round detail; indianstartupnews.com — funding announcement detail; Crunchbase/YNOS/Founderland (search snippets) — brand identity ("Relso"), founders, business model; relsofurniture.com (official site) — business description, logo, brand positioning; DuckDuckGo-indexed aggregator snippets (knowyourgst.com, tenderkart.in, piceapp.com, fnshiftsolutions.com) — GSTIN corroboration; indiankanoon.org — legal-case check (none found).